5 Common Myths About Urgent Care Franchising

By Tork Media

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5 Common Myths About Urgent Care Franchising

Urgent care franchising is a rapidly growing segment of the healthcare industry. In fact, it’s one of the few healthcare subsectors projected to grow faster than average over the next several years. After all, an expanding market means there are more opportunities to stand out from the crowd and strike gold. But we also understand that few people are willing to take that leap unless they’re 100% sure they’re making the right decision. 

That’s why so many people seem hesitant to make the plunge into franchising, even if it could be the perfect opportunity for them. That’s why we thought now was a good time to address some of those concerns. After all, we want everyone who reads this blog post to know exactly what they need to know before pursuing an urgent care franchise.

1. Urgent Care Franchising is Incredibly Expensive 

Let’s start with the most obvious myth surrounding urgent care franchising. You might think this kind of endeavor is a route reserved for the Rockefellers and the Trumps of the world. But it’s far from it. In fact, you can start an urgent care clinic via franchising with as little as $50,000. The cost will vary from one franchise opportunity to the next, but most will require you to have access to at least $50,000 in liquid assets. 

Those upfront costs will go towards the franchise fee, the cost of the build-out, and the various other expenses that come with opening and operating a medical facility. The good news is, franchising also gives you the chance to turn that $50,000 into millions of dollars. That’s because it is about more than just buying a business idea. 

It’s also about buying into a proven business model that’s been tried and tested across the country. Especially in a rapidly expanding segment like urgent care, franchising gives you the tools and resources you need to succeed in your market.

2. Franchising is Risky 

This is one of the most common myths about franchising, and it’s one we’ve heard time and time again. But the truth is, it is one of the most risk-mitigating business models in the world. In fact, you’ll see far fewer failed franchises than failed independent businesses. And that’s because it comes with a huge amount of risk mitigation built into it. 

Franchising gives you access to the brand’s resources and marketing team, making it easier to build a sustainable business model. It also gives you access to a marketplace of experienced business leaders and entrepreneurs who are eager to share their knowledge and resources. That’s crucial for new business owners who might be hesitant to seek out expert advice on their own.

3. Industry Experience is a Must-Have 

This is one of the biggest myths surrounding franchising in general. While it’s true that industry experience can be incredibly helpful, it’s not a requirement for every franchising opportunity. In fact, for many brands, it’s actually a bonus. Franchises know that experienced business owners are more likely to fail than newcomers. That’s why opportunities like these are more likely to accept new entrepreneurs with no industry experience. 

It’s also important to note that industry experience isn’t always a good thing. If you’ve worked in healthcare before and failed, you probably won’t be able to find a franchising opportunity with a reputable brand. That’s because companies are more likely to partner with entrepreneurs who have failed before and learned from their mistakes.

4. There’s No Demand for Urgent Care Franchises 

This is a common myth that plagues many different franchising opportunities. But the truth is, it has little to do with the demand for the product itself and much more to do with the company’s ability to scale. Many companies only focus on a handful of locations, which can create the illusion that there’s no demand for their product. But the reality is that it’s much harder to scale a business model that relies on franchisees than it is to scale a company that’s completely self-owned. 

Most franchisors would love to expand across the country, but it’s just not as easy as it used to be. It provides both a blessing and a curse for many companies. While it’s easier to get your brand out there and expand quickly, it can also be much more difficult to scale to the level of profitability needed to sustain growth over the long term.

5. Franchisees Face Strict Rules and Regulations

This is one of the most common myths surrounding franchising in general. But the truth is, many franchisors actually appreciate the strict rules and regulations that come with operating under their brand. After all, companies rely on strict rules and regulations to protect their brand and reputation. They also use those rules and regulations to help franchisees operate as efficiently as possible. 

While there are some business opportunities that have no rules and regulations, it’s actually more common for franchisees to face strict rules and regulations. It’s also important to note that these rules and regulations will vary from one franchise opportunity to the next. Some franchise opportunities may require franchisees to follow strict health codes, while others may focus more on branding and compliance.

Final Thoughts

Undeniably, urgent care franchising is one of the fastest growing healthcare industries. It’s one of the few healthcare subsectors projected to grow faster than average over the next several years. We think that’s good news for potential urgent care franchisees. But we also understand that few people have the courage to make the leap unless they know they’re making the right decision. That’s why so many people seem hesitant to pursue it. But if you’re one of them, we hope you now understand that there are many myths surrounding franchising that aren’t true.